"The entire process went so smoothly from beginning to end. I'm thrilled with the final product!" Deb Kirby, Director of Marketing

Client Profile
Parr Waddoups Brown Gee & Loveless has built a reputation for high quality legal solutions for commercial clients. As acknowledgement of the firm's commitment to excellence and innovative legal solutions, Parr Waddoups was ranked as one of the top five most admired law firms in Salt Lake City in 2001, 2002 and 2003 by Corporate Board Member magazine. And according to the Chambers USA Leading Business Lawyers directory, "The firm is consistently recognized by peers and clients for its sophisticated corporate work."

The Challenge
Create a new web site that conveys the sophisticated nature of the firm's practice, yet provides potential and current clients with immediate insight into the depth of experience and service provided by the firm.

Firmseek's Solution

• Created a sophisticated web site design that incorporates the firm's unique branding elements of original nature photography taken by the managing partner, Clayton Parr, and the firm's tag line "Depth of Experience. Depth of Relationships. Depth of Resources."

• Created a site structure that highlights the firm's depth of experience, relationships and resources through extensive use of internal cross-referencing of pages.

• Significantly reduced the amount of time spent on site maintenance by implementing technology features such as automated article archiving, dynamically changing home page photography and automated photo uploading and cropping.
• Designed and developed an electronic newsletter for Parr Waddoups that can be easily created and modified using Firmseek's web site back-end tools -- all of the firm's practice groups can now create electronic newsletters.

Explore this Website: www.pwlaw.com